Blue Heron Apothecary

Your 30-Day Natural Skincare Transition

*Print this checklist and keep it handy during your first month with Blue Heron Apothecary!*

✅ BEFORE YOU START (Day 1)

Product Preparation

– [ ] Read ingredient lists on your current products to identify chemicals you’re eliminating

– [ ] Take “before” photos of your skin in natural light (optional but helpful for tracking progress)

– [ ] Patch test your first Blue Heron product on inner wrist or behind ear

– [ ] Set up a dedicated skincare space with good lighting and clean towels

– [ ] Bookmark our website for easy reordering

Skin Assessment

– [ ] Identify your skin type using our guide (normal, dry, oily, combination, sensitive)

– [ ] Note current skin concerns (acne, dryness, sensitivity, aging, etc.)

– [ ] Track your current routine – what products do you use and when?

– [ ] Set realistic expectations – natural products work gradually over 4-6 weeks

📅 WEEK 1: THE GENTLE BEGINNING

Days 1-3: First Product Introduction

– [ ] **Start with ONE product only** (we recommend cleanser or moisturizer)

– [ ] Use every other day initially to let skin adjust

– [ ] Apply to clean, dry skin using gentle patting motions

– [ ] Note any immediate reactions (tingling is normal, burning is not)

– [ ] Keep using your other current products for now

Days 4-7: Building Consistency

– [ ] Increase to daily use if no negative reactions occurred

– [ ] Focus on technique – less product, more gentle application

– [ ] Track your skin’s response in a journal or phone notes

– [ ] Stay hydrated – drink extra water to support the detox process

– [ ] Be patient – your skin is learning to function without synthetic ingredients

End of Week 1 Check-in:

– [ ] Assess comfort level – is your skin tolerating the new product well?

– [ ] Note any positive changes – smoother texture, less irritation, etc.

– [ ] Prepare for week 2 by choosing your second product to introduce

📅 WEEK 2: EXPANDING YOUR ROUTINE

Days 8-10: Second Product Introduction

– [ ] Add your second Blue Heron product (if first is going well)

– [ ] Introduce gradually – every other day for first 3 days

– [ ] Apply products in correct order – cleanser first, then moisturizer

– [ ] Wait 2-3 minutes between products for proper absorption

– [ ] **Monitor for any new reactions** with the product combination

Days 11-14: Routine Establishment

– [ ] Use both products daily if skin is responding well

– [ ] Eliminate one conventional product you’re replacing

– [ ] Simplify application – find your rhythm and timing

– [ ] Notice environmental benefits – less packaging waste, better ingredient sourcing

– [ ] Stay consistent even if you don’t see dramatic changes yet

End of Week 2 Check-in:

– [ ] Evaluate your basic routine – cleanser and moisturizer working well together?

– [ ] Plan week 3 – ready for a third product or need more adjustment time?

– [ ] Connect with community – share your experience on our social media or customer group

📅 WEEK 3: TARGETED TREATMENTS

Days 15-17: Treatment Product Introduction

– [ ] Add targeted treatment (serum, eye cream, or spot treatment)

– [ ] Research application order – treatments typically go before moisturizer

– [ ] Start with 2-3 times per week rather than daily

– [ ] Focus on your main skin concern – anti-aging, acne, sensitivity, etc.

– [ ] Take progress photos in the same lighting as your “before” shots

Days 18-21: Routine Refinement

– [ ] Adjust product amounts – you may need less than you think

– [ ] Time your routine – morning vs. evening preferences

– [ ] Eliminate more conventional products as you replace them

– [ ] Notice improvements – texture, tone, comfort level

– [ ] Schedule check-in with our customer service if you have questions

End of Week 3 Check-in:

– [ ] Assess your expanded routine – is it sustainable and enjoyable?

– [ ] Identify any remaining concerns – what still needs addressing?

– [ ] Plan final week – any additional products needed?

📅 WEEK 4: OPTIMIZATION & FUTURE PLANNING

Days 22-24: Fine-tuning

– [ ] Perfect your technique – application methods, timing, amounts

– [ ] Add weekly treatments if desired (masks, exfoliants, oils)

– [ ] Complete your conventional product elimination

– [ ] Stock up on products you’re loving for uninterrupted routine

– [ ] Set up autodelivery for convenience and consistency

Days 25-28: Full Natural Routine

– [ ] Use complete Blue Heron routine for several days

– [ ] Document your results – photos, notes, how you feel

– [ ] Share your success – post before/after or testimonial

– [ ] Plan seasonal adjustments – how might your routine change?

– [ ] Celebrate your commitment – you’ve made a significant health choice!

End of Week 4 Check-in:

– [ ] Compare to your starting point – skin improvements, overall wellness

– [ ] Identify favorite products – which ones are game-changers?

– [ ] Plan your ongoing routine – sustainable daily practices

🎯 DAILY HABITS FOR SUCCESS

Every Morning:

– [ ] Gentle cleanse with lukewarm water

– [ ] Apply products to damp skin for better absorption

– [ ] Use sunscreen (natural mineral SPF) as final step

– [ ] Drink water – hydration supports healthy skin from within

Every Evening:

– [ ] Remove makeup/sunscreen thoroughly but gently

– [ ] Cleanse with your Blue Heron cleanser

– [ ] Apply treatments while skin is still slightly damp

– [ ] End with moisturizer appropriate for your skin type

Weekly:

– [ ] Deep clean your face tools (brushes, washcloths, etc.)

– [ ] Take progress photos in consistent lighting

– [ ] Assess and adjust your routine based on skin’s response

– [ ] Restock products before you run out

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🚨 RED FLAGS: WHEN TO CONTACT US

**Stop use and contact customer service if you experience:**

– [ ] Severe burning or stinging that doesn’t subside

– [ ] Widespread rash or hives

– [ ] Swelling of face, lips, or throat

– [ ] Persistent worsening of skin condition after 2 weeks

– [ ] Any reaction that concerns you

**Contact us for guidance if:**

– [ ] You’re unsure about product application order

– [ ] Your skin type seems to have changed

– [ ] You want to address new concerns

– [ ] You’re not seeing expected results after 4 weeks

– [ ] You want to add new products to your routine

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📞 QUICK CONTACT INFO

**Email:** dtursky21@gmail.com

**Phone:** Available for consultations (schedule online)

**Live Chat:** Website Monday-Friday 9 AM – 6 PM EST

**Social Media:** Facebook.com/blueheronpothecary

🏆 30-DAY SUCCESS MARKERS

**By the end of 30 days, you should notice:**

– [ ] Skin feels more comfortable – less irritation, tightness, or sensitivity

– [ ] Improved skin texture – smoother, softer, more even

– [ ] Better product absorption – skin drinks up moisturizers more readily

– [ ] Fewer breakouts or more manageable existing acne

– [ ] Enhanced natural glow – skin looks healthier and more radiant

– [ ] Confidence in your routine – you know what works for your skin

– [ ] Environmental satisfaction – pride in your sustainable choices

– [ ] Reduced skin reactivity – fewer random irritations or sensitivities

🎉 CELEBRATION CHECKLIST

**You’ve completed your 30-day transition when you:**

– [ ] Have a consistent daily routine using primarily Blue Heron products

– [ ] Feel confident in your product application techniques

– [ ] See visible improvements in your skin’s health and appearance

– [ ] Understand your skin’s needs and how to address them naturally

– [ ] Can troubleshoot minor issues on your own

– [ ] Feel good about your impact on your health and the environment

– [ ] Are ready to maintain your natural skincare journey long-term

**Congratulations!** You’ve successfully transitioned to natural, chemical-free skincare. Your skin, your health, and the planet thank you! 🌿💚

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*Keep this checklist handy and refer back to our complete Customer Guide whenever you need detailed information. Remember, we’re here to support you every step of the way!*